Krista Goon 
Something we are quite proud of is our tea business. So we are the proud co-founders of a little brand called Sinellia Tea and it’s really a passion project. It’s not something that pays the bills or anything at this point, to be honest. But it came from a passion that was also a very … Read more
I feel everyone has a story to share. I believe that my skill is to bring out the story of each person. I mean, we all have our own journey, right? And it’s not for us to say your journey is boring, your journey is not good enough. So it’s a matter of really structuring … Read more
There are very few agritech companies and they are largely male driven. It’s a very male-driven industry. And I find that fascinating because most of the people who buy our produce tend to be women. Oh, they are men who buy as well. But a large chunk of our produce is actually bought by women. … Read more
The cheeky side of me always says, I sell stickers for a living and people just look at me. And I even had someone once say to me, oh, but you went to a very good university. And is that all you do? Sell stickers? And I turn around and say, if you think about … Read more
And then in Singapore, we all went into lockdown and I was asking God, what does this mean? Do you want me to hold back? And I reflected that I actually took quite a while to actually train and qualify as a coach. And I just felt that, okay, I’ve come this far. Do I … Read more
I’m a big believer in Kaizen which is about making small improvements every day and these small improvements add up over time to become significant changes and transformations. If you have been listening to my podcast and would like to send me some reviews or feedback, you can do so with this cool app that … Read more
How can we make parents see that it’s not just about exams? Their kids need to learn about how to calculate cost, how to make their first sale or even how do you work together in a team of five. All this are important for kids. teh wuan xin Today’s episode is with an entrepreneur … Read more
Welcome to Season 5 of Womenpreneur Asia and I am your host, Krista Goon. I started this podcast during the pandemic lockdown in 2020 and it’s been a journey indeed! In this trailer, I talk about some exciting news and some of what I’ve learnt in the past 18 months. If you are a returning … Read more
Just last week, I checked my podcast stats and found out that Womenpreneur Asia has hit the 10,000 download milestone (to be exact, it’s 10,510 downloads). This was a metric that I had set for myself even BEFORE I started the podcast. Why 10K? It seemed like a nice round number to target but it … Read more
I always want to instill to the parents to say that there is still hope do not give up so easily, because there are a lot of challenges at the same time. I will not sugarcoat everything. I would just tell them the journey is really tough, but you, there is hope that, you know, … Read more